Design Engineering
Showcase 2023

Moncler

Tags
Design

Project Details

Student
Ludovica Franchi
Team
Shoes Product Development Office
Role
Head of Shoes Product Development Office
Sector
Textile and Apparel
Links
Email

Moncler, it's a global luxury brand, seamlessly weaving its mountaineering roots with contemporary fashion, combining style, warmth, and cutting-edge technology to represent the epitome of alpine elegance.

My position was within the product development and material research office overseeing the design, prototyping, testing, and refinement of new products ensuring manufacturability of the shoes. The team was also responsible to guarantee Moncler vision and fulfill the merchandising requests for the upcoming collections.

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Role and Contributions

My role within the office began with the supervision of the material research. It consisted in making sure the department was up to date with the research on material samples it had available to support the creative’s requests backed by weekly meetings with suppliers to be up to date with their new proposals. Any new offer had to be checked to comply with the sustainability regulations before a technical presentation to the designing team.

A task I also had the chance to contribute in, has been the development of the shoes made in the asian factory. There my figure was assigned to bridge the vision of our designers with the practicalities of manufacturing, assisting from ideation using Asian materials, enhancing designs like “Grenoble” with organic textures, refining of details and accurate transcription for manufacturing.

Lastly, I had the opportunity to side two amazing designers Erich Arlen and Marius Jung, approaching AI to envision the broader design and using the Adobe Package to refine it. Engaging with the merchandising team, I ensured the designers were aligned with market requests. I also enhanced mood boards' for digital translations suitable to feed the AI software, making this experience exceptional for my personal growth both on a technical point of view and a personal one.

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