Project Details
- Student
- Kennard Mah
- Team
- Supply Chain
- Role
- Business Analyst
- Sector
- Retail & E-Commerce
- Links
While Amazon is known for its extensive online marketplace, there is a range of products and subsidiaries Amazon has acquired and developed to enhance their outreach to customers.
Amazon primarily manages its supply chain in-house, overseeing everything from packaging to delivery, while relying on third-party contracts for last-mile delivery. This business model–driven by extensive economies of scale–incentivizes sellers to utilize Amazon's services to reduce the risks and capital costs of handling deliveries themselves.