Design Engineering
Showcase 2023

Coutts & Co

Tags
User Experience Design
App Development
Human Centred Design

Project Details

Student
Molly Clifford
Team
Digital Experience Design
Role
Designer
Sector
Financial Services, Banking and Insurance
Links
Email

Coutts & Co are a wealth management bank that are synonymous with exclusivity, discretion and first-class client services, making it one of the most prestigious and well-known private banks in the global market.

There is an increasing desire for engineers in the finance sector due to our technical expertise, passion for innovation and efficiency in our work – which leads to the delivery of sophisticated financial services, and Coutts is no exception to this.

Molly Clifford

Role and Contributions

Through my placement, I worked in several different teams, from strategy to digital experience, which allowed me to get a high level overview of how financial institutions work and how a design engineering background can be applied to the industry.

The main role I had was as a designer in the digital experience team. In this role, I used my human-centred design skills to provide new ideas and valuable input into the design work from a more client-focused perspective. I sat in on research sessions to gain real client feedback that I implemented into my designs. The DXD team work on creating a better app and web experience for clients, so HCD was actually a really valuable input for the team.

The placement also required us to write, create and run design thinking workshops, which we delivered to almost 100 colleagues at the bank. Design thinking is a key skill we take through the whole degree so to be able to share that with people who had never heard of it was very special. We had amazing feedback for these sessions and people found them really valuable.

Molly Clifford